About Bloom
We believe everyone deserves gentle support for their mental health journey. Bloom was created to make that support accessible, affordable, and approachable.
Our Mission
Bloom was born from a simple observation: mental health support shouldn't be complicated, expensive, or intimidating. Too many people struggle in silence because traditional support feels out of reach.
We set out to create something different - a companion that meets you where you are, celebrates small victories, and provides evidence-based tools designed by mental health professionals.
Our tagline, "Small steps. Big growth." captures our philosophy. We believe that consistent, gentle self-care creates lasting change. Bloom is here to support those small steps.
The Team Behind Bloom
Bloom is created by a small, dedicated team combining mental health expertise with technology.
Louise Hadfield
Clinical Lead & CBT Therapist
With over 15 years of experience in cognitive behavioural therapy, Louise ensures all Bloom content is clinically sound, evidence-based, and genuinely helpful.
Jason King
Founder & Developer
A software developer, instructor and depressive passionate about creating technology that makes a positive impact. Jason and his team handle all technical aspects of Bloom.
Our Values
Privacy First
Your mental health data is sensitive. We treat it with the utmost care and never share it with third parties.
Evidence-Based
Every exercise and tool in Bloom is grounded in proven therapeutic techniques, primarily cognitive behavioural therapy.
Accessible to All
Mental health support should be available to everyone, regardless of their financial situation.
Important Note
Bloom is designed as a supportive companion for your mental health journey, but it is not a replacement for professional mental health treatment. If you're experiencing a mental health crisis or need professional support, please reach out to a qualified mental health professional or crisis helpline in your area.